BA (Hons) Marketing

Course Overview Our BA (Hons) Marketing degree equips you with the specialist knowledge and strategic skills to shape consumer decisions and drive business success. The program offers a unique blend of core marketing principles and flexible, career-focused learning, allowing you to tailor your studies to your professional ambitions. You will graduate with a significant competitive edge, ready to pursue a wide range of graduate roles in the dynamic marketing industry. Key Program Highlights Curriculum blend of two-thirds specialist marketing modules and one-third broad business studies Flexible learning with optional modules in digital, retail, fashion, music, and sports marketing Opportunities for professional experience through a work placement or study abroad year Final-year practical projects including a group consultancy or individual business investigation Ranked 22nd in the UK for Marketing & Public Relations (Guardian University Guide 2023)