BSc (Hons) Marketing and Management

Course Overview This CIM-accredited Marketing and Management BSc equips you with the strategic and analytical skills to tackle future business challenges, whether you aim to launch your own venture or drive innovation within a global organization. You will master core principles in marketing strategy, brand development, and consumer behavior while gaining a foundational understanding of economics and business law. The course offers exceptional flexibility, allowing you to tailor your degree with specialized options and opportunities for professional placement or study abroad. Key Program Highlights Accreditation by the Chartered Institute of Marketing (CIM) providing exemptions from professional qualifications Comprehensive curriculum covering digital marketing, consumer behavior, international marketing, and analytics Flexibility to specialize in emerging areas like neuro-marketing, the circular economy, or entrepreneurship Opportunities to gain real-world experience through placements and study abroad options Study in a vibrant location near Brighton, a city renowned for its creative culture and student community