BA (Hons) Fashion Marketing with Foundation

Course Overview This Fashion Marketing degree equips you with the strategic and creative skills to launch brands and influence consumers in a dynamic global industry. You will learn to develop data-driven marketing strategies, from initial concept to customer engagement, and master the art of creative storytelling across digital and physical channels. The course emphasizes real-world experience through live briefs, industry collaborations, and unparalleled access to London's fashion scene. Key Program Highlights Master the full marketing lifecycle, from trend forecasting and consumer analysis to multi-channel campaign creation Develop expertise in creative storytelling, influencer marketing, and innovative promotion techniques Gain hands-on industry experience through live briefs, collaborations, and access to professional tools like Fashion Monitor Build a valuable professional network with opportunities for internships and guest lectures from industry experts Leverage our central London location to engage with major events like London Fashion Week and gain direct industry exposure