Bachelor of Marketing (Psychology)

Course Overview Study Deakin’s Bachelor of Marketing (Psychology) and become an expert at uncovering what drives consumers. This course brings together marketing and psychology to give you a unique skill set that is valued across all industries. Develop skills to analyse why people make decisions, then turn those insights into targeted, effective marketing campaigns. Key Program Highlights get hands-on experience with emerging technologies and analytics tools work on psychology-led marketing strategies in industry settings complete research reports, presentations and projects that simulate real-world scenarios create professional profiles and action plans to boost your employability. Gain hands-on experience through industry-standard facilities.