BA Public Relations

Course Overview This Public Relations major equips students to expertly manage and execute strategic communication between organizations and their key audiences. You will learn to counsel management, monitor the organizational environment, and build mutually beneficial relationships. The program prepares you for a dynamic career improving communication for a wide range of public and private sector organizations. Key Program Highlights Master the full PR process: research, planning, execution, and evaluation Learn to counsel management on critical policies and public programs Develop skills to effectively monitor and navigate complex organizational environments Build expertise in managing communication with employees, the public, and government entities Gain practical experience for careers in both private industry and public organizations