MSc Marketing

Course Overview This MSc Marketing program equips you with a sophisticated understanding of fundamental principles and contemporary strategic challenges to excel in the modern marketing profession. You will develop key management capabilities to make an immediate impact, whether you come from a business or non-business background. The course is designed to tackle real-world issues like consumer advertising resistance and rising budgets. Key Program Highlights Accredited by the Chartered Institute of Marketing (CIM) for direct access to professional qualifications Taught by a double AACSB-accredited business school with an international research reputation Focus on contemporary strategic challenges and consumer trends Engage with a vibrant business community and valuable industry networks Designed for graduates from any academic background seeking a successful marketing career