MSc Applied Business Analytics

Course Overview This course is designed for students from business or non-technical backgrounds who want to build a career in the data-driven business world. It equips you with in-demand skills in data analytics, visualisation, programming, and strategic decision-making while strengthening your abilities in leadership and problem solving. Through practical, real-world learning, you’ll apply analytical techniques directly to business challenges and develop a strong understanding of ethical and responsible data use. Key Program Highlights Develop skills in data analytics, visualisation, forecasting, and trend identification Gain hands-on experience applying analytics techniques to real business problems Build technical capabilities in AI, programming, and data storytelling Learn to lead analytics teams and manage data-driven projects responsibly Use industry-standard tools including Python, SQL, and Power BI