BSc Consumer Behaviour and Marketing with Placement Year

Course Overview This BSc in Consumer Behaviour and Marketing provides a comprehensive understanding of the psychological and economic drivers behind consumer decisions, equipping you with the essential skills to excel in modern marketing and policy development. The curriculum is a unique interdisciplinary blend of business, applied psychology, and economics, taught by specialists from the renowned Henley Business School. You will graduate with a prestigious degree that is accredited by the Chartered Institute of Marketing (CIM), offering significant exemptions from their professional qualifications. Key Program Highlights Accredited by the Chartered Institute of Marketing (CIM) for significant professional qualification exemptions Option to undertake a marketing consultancy project for a live organisation or an independent research project Interdisciplinary curriculum combining consumer behaviour, business, applied psychology, and economics Opportunity for a professional placement year with leading global companies like Microsoft, Disney, and L’Oréal Taught by specialists from the highly-ranked Henley Business School with insights from industry speakers