PhD Information Science With a Concentration in Consumer Behavior and Experience Management

Course Overview This interdisciplinary Ph.D. program in Information Science with a concentration in Consumer Behavior and Experience Management is offered jointly with the College of Merchandising, Hospitality, and Tourism. It prepares scholars to conduct cutting-edge research on the critical role of information and technology in modern consumer experiences. The program is designed to foster cross-disciplinary thinking and develop expertise at the intersection of human behavior and information systems. Key Program Highlights Jointly offered with the College of Merchandising, Hospitality, and Tourism for a unique interdisciplinary perspective Focuses on the central role of information and technology in consumer behavior and experience management Emphasizes critical thinking and cutting-edge research methods to solve complex problems Fosters a collaborative environment of substantive mentoring and academic apprenticeship Prepares graduates for academic and research careers passionate about information's role in human affairs