BS Electronic Media

Course Overview This program provides a comprehensive foundation in mass communication, preparing students for dynamic careers across advertising, digital media, electronic media, journalism, and public relations. The curriculum emphasizes hands-on learning, ethical practices, and strategic thinking within an ACEJMC-accredited school. Students can tailor their education by pursuing either a Bachelor of Arts or a Bachelor of Science degree with various specializations. Key Program Highlights ACEJMC-accredited program offering both B.A. and B.S. degrees with multiple specializations Extensive hands-on experience through student media outlets like KTSW 89.9 FM and the University Star Opportunities for professional development via internships and national competitions (AAF, PRSA, SPJ) Curriculum focused on digital innovation, strategic thinking, and high ethical standards Concentration in Sports Media available for B.S. degree students