BS Public Relations - Sports Media Concentration

Course Overview This program offers a comprehensive education in mass communication, providing a strong foundation in the common principles of advertising, digital media, electronic media, journalism, and public relations. Students can pursue either a Bachelor of Arts or a Bachelor of Science degree, gaining the professional, ethical, and critical skills needed to become socially responsible media professionals. The curriculum is enriched by hands-on experience through student media outlets and prestigious national competitions. Key Program Highlights ACEJMC-accredited program with both B.A. and B.S. degree paths Specialized majors in Advertising, Digital Media Innovation, Electronic Media, Journalism, and Public Relations Gain real-world experience through student media like The University Star and KTSW 89.9 FM Opportunities to compete in national competitions through organizations like AAF and PRSSA Option to add a Sports Media concentration to any B.S. degree