Programs / United States / Murray State University / (BA/BS: Bachelor of Arts or Bachelor of Science) A...

(BA/BS: Bachelor of Arts or Bachelor of Science) Advertising

Murray State University πŸ‡ΊπŸ‡Έ United States
BA/BS Bachelor English

Course Overview

Course Overview Our Advertising degree equips you with the creative and strategic skills to shape brand perceptions and craft compelling campaigns across all media. You will master the essential tools of the trade, from research and copywriting to media planning, launching a dynamic career in the fast-paced world of advertising. Channel your creativity and turn ideas into influential messages that connect with audiences. Key Program Highlights Master the core disciplines: research, creative copywriting, and strategic media planning. Learn to develop integrated campaigns for digital, print, and broadcast media. Build a professional portfolio with real-world projects and creative exercises. Gain hands-on experience with industry-standard tools and methodologies. Prepare for a versatile career in agencies, corporate marketing, or media firms.

Available Intakes

August 2026
CampusMSU Murray Campus
CityMurray
ModeFullTime
Duration48 Months
FeeUSD 15,036
January 2027
CampusMSU Murray Campus
CityMurray
ModeFullTime
Duration48 Months
FeeUSD 15,036