BBA in Marketing

Course Overview This 24-credit-hour Marketing program provides a high-quality, Christ-centered education designed to launch your career in this dynamic field. It equips students with the essential technical knowledge and practical skills to become capable, ethical servant leaders in modern business. Key Program Highlights Master core marketing disciplines including analytics, digital marketing, and market research Develop expertise in branding, advertising, and strategic communication Grounded in a values-based, ethical framework for leadership Build a versatile skill set applicable to sales, advertising, and beyond Prepare for a successful career in the rapidly evolving business landscape