Ontario College Graduate Certificate Digital Marketing Communications (DMC) (Kingston)

Course Overview This graduate certificate program equips you with the high-demand skills needed to excel in digital marketing strategy and communications. You will learn to plan and execute integrated campaigns, leverage analytics to measure success, and develop customer-focused interactive marketing programs. The curriculum culminates in a unique agency model providing hands-on experience with real client challenges, followed by a professional work placement. Key Program Highlights Master the development of data-driven digital marketing strategies Gain expertise in web analytics and social media campaign measurement Plan and implement full-funnel Integrated Marketing Communications (IMC) campaigns Solve real-world business problems through an immersive agency-style practicum Launch your career with a dedicated 6-week professional work placement