Bachelor of Business Administration Marketing

Course Overview This comprehensive marketing program equips you with the strategic and practical skills to successfully bring products and services to market. You will gain the expertise necessary for a dynamic career across diverse sectors including business, non-profit, and public organizations. The course culminates in the completion of six full units, providing a robust foundation in all key marketing disciplines. Key Program Highlights Master the full marketing spectrum from product management to advertising and sales Develop practical skills for roles in planning, promotion, and customer service Prepare for a career across business, non-profit, and public sectors Build a strong foundation through six comprehensive course units Learn to conduct market research and develop effective marketing strategies