BA International Business Administration - Healthcare Management (International Experience Track)

Course Overview This Business Psychology program prepares you for a career in international management by merging core principles of psychology with practical business applications. You will develop expertise in human behavior to optimize organizational performance, marketing, and personnel development within a global context. The curriculum is designed to equip you with both theoretical knowledge and the social-intercultural skills required to become a valuable asset in diverse workplaces. Key Program Highlights Gain a unique blend of specialist knowledge in both business administration and applied psychology Develop highly sought-after social and intercultural skills through integrated, practical projects Learn to apply psychological principles to key business areas like marketing, advertising, and personnel selection Option to enhance your global perspective with a supported semester or internship abroad Acquire expertise to shape organizational culture and drive efficiency through an understanding of human motivation and behavior