BA Data Analytics (Oxford Campus)

Course Overview This Data Analytics major equips students with the powerful combination of statistical methods and programming skills to extract meaningful insights from complex datasets, driving innovation and informing critical decisions across industries. Students tailor their expertise by selecting a concentration in Bioinformatics, Geospatial Analytics, Social Data Analytics, or Sport Analytics, applying a strong technical foundation to their field of choice. The program prepares graduates to understand trends, connections, and influences that shape our world. Key Program Highlights Four specialized concentrations: Bioinformatics, Geospatial, Social, and Sport Analytics Strong foundation in data management, programming, and statistical modeling Focus on applying technical skills to solve real-world problems in specific domains Prepares graduates for high-demand careers across business, government, and research Learn to inform policy and drive innovation through in-depth data analysis