BSc (Hons) Accounting and Marketing

Course Overview This program offers a balanced and flexible dual focus on Accounting and Marketing, providing a comprehensive foundation for a dynamic business career. It equips graduates with the essential management, entrepreneurial, and innovation skills needed to thrive in industry, commerce, or as a founder of new ventures. The unique combination is specifically designed for students seeking roles where expertise in both financial and customer-focused disciplines is highly desirable. Key Program Highlights Dual-focused degree with equal weight given to both Accounting and Marketing Flexible structure allowing students to tailor their pathway to personal career goals Develops critical entrepreneurial skills for launching and managing successful businesses Prepares graduates for diverse management careers across industry, commerce, and the public sector Provides a strong blend of generic management functions and specific technical expertise