BA Joint Hons Finance and Marketing

Course Overview This innovative Finance and Marketing degree provides a unique, dual-focused education, preparing you for the intersection of these two critical business fields. You will master the principles of investment, business finance, and securities analysis while also learning to understand customer requirements and develop value-driven products and services. This powerful combination equips you with a highly sought-after skill set for a diverse range of careers in the modern business landscape. Key Program Highlights Scotland's premier programme offering an unparalleled blend of in-depth finance and marketing expertise Master core financial principles including investment analysis, securities valuation, and business decision-making Learn to develop customer-centric strategies and value-added products and services Gain career opportunities in banking, investment management, brand management, and strategic marketing Learn from leading academics in one of the UK's top-ranked marketing departments