BA (Hons) Media and Marketing

Course Overview This Media and Marketing BA (Hons) degree provides a comprehensive and practical understanding of the converging media and advertising industries, set within the heart of London's creative sector. You will gain hands-on production skills while learning the core principles of marketing, branding, and campaign strategy to effectively craft and manage media messages. The program is designed to equip you with the expertise and practical experience needed to launch a successful career in this dynamic field. Key Program Highlights Hands-on experience with professional-grade equipment for video, television, and photographic production Core curriculum covering essential marketing principles, including branding, advertising, and pricing strategies Industry engagement through guest lectures, trips, and visits to leading media organizations Opportunity to specialize through optional modules tailored to specific media and commercial interests A major final project to showcase your developed skills and build a professional portfolio for employers