BA (Hons) Business Management and Marketing

Course Overview This joint honours BA in Business Management and Marketing provides a powerful combination of expertise in both disciplines, significantly broadening your career prospects upon graduation. The course is professionally accredited by the Chartered Institute of Marketing (CIM), offering a direct pathway to an industry-recognized qualification, and is supported by exceptional resources that have received outstanding student feedback. Key Program Highlights Dual accreditation from the Chartered Institute of Marketing (CIM), granting exemptions for their professional certificate Access to the University's business incubator (Accelerator) for mentoring and a chance to win funding through the Big Idea Challenge Unique opportunity to study Social Marketing and apply strategies to address critical societal issues Practical modules like the Theory and Practice of Selling to develop vital negotiation techniques Supported short and long-term accredited work placements to gain invaluable real-world experience