BSc (Hons) Business Management and Marketing with Foundation Year

Course Overview This Business and Marketing degree equips you with the strategic and digital expertise to thrive in today's competitive global marketplace. You will learn to manage key business operations while developing specialized skills in consumer analysis, branding, and targeted digital marketing campaigns. The program is designed to maximize your employability through practical, scenario-based learning and offers a direct path to professional accreditation. Key Program Highlights Dual accreditation leading to a CMI Level 5 Qualification in Management and Leadership Specialized focus on high-demand digital marketing strategies and consumer behavior Practical, hands-on learning through problem-based team activities and real-world scenarios Exemptions for Chartered Institute of Marketing (CIM) professional qualifications Comprehensive curriculum covering global branding, finance, logistics, and people management