BA (Hons) Sport Business Management

Course Overview This undergraduate course provides the academic and practical expertise needed to launch a dynamic career in the global sports industry. Combining cutting-edge theory with hands-on application, it covers essential areas like digital innovation, marketing, and analytics to prepare you for leadership roles. The program includes valuable internships and project work, culminating in a recognized qualification from the Chartered Management Institute (CMI). Key Program Highlights Gain a professional qualification from the Chartered Management Institute (CMI) Hands-on learning through internships, project fieldwork, and industry workshops Curriculum focused on digital innovation, marketing, operations, and data analytics Option to study abroad for a semester or a full year at an international partner institution Learn from a diverse, international teaching team and practising sports industry leaders